Introducing
OUR ETHOS
This is what guides us
Want to join our HELS1NK1 world?
We are currently looking for new, sustainable enthusiastic to join our team.
Respect
People
We believe that honoring others will give you the respect you deserve. We believe that no one should be forced to work for others by giving up their dignity and self-esteem. The person behind each of our products will be compensated accordingly. For each brand, we check the working conditions of their products to the best of our ability. We also constantly monitor their activities and identify the manufacturers used by these brands.
Respect
Nature
Billions of people share our planet. It is our responsibility to take care of this earth and to make it healthy again. We only sell brands with a similar value base and will to take care of nature and the environment.
Respect
History & cultural heritage
We believe that our history has a major impact on what we are today. We want to understand the story behind the brands and support their personal history and culture. Our products are part of a story that may have started before the wars or just a few years ago. But there is always a story behind, that has convinced us.
Respect
Artists
We believe in the power of art. We believe that handmade art can be fully worn for everyday events. We believe that art can be a part of our lives without a big price tag. When you use an artist's artwork, you always have something unique and a story with you that is transmitted through your own unique story. And each of us is an artist of our own lives.
respect
Innovations
We believe that creating new policies and ways of production can have a major impact on the well-being of people and our planet. By using traditional materials in a new way, by re-manufacturing or recycling, we can effectively reduce CO2 emissions. By constantly developing new innovative materials in the light of today's knowledge, it is possible to create groundbreaking inventions for the entire clothing industry and society.
